Blockbuster Letter Informing Customers of Price Increase
            
        
On December 19, 2007, Blockbuster Online announced its Total Access subscription price is going up by as much as $10 per month. This comes 6 months after Blockbuster raised the price by $7 for the unlimited exchange Total Access plan.
Below is the e-mail sent to 3-at-a-time Total Access Premium customers.
From:  BLOCKBUSTER Online
Sent:  December 19, 2007
Subject:  Important Account Information 
 
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|  | Hi Knowzy,As a BLOCKBUSTER Total   Access™ subscriber, it's always easy to have the right movie during this holiday   season with more than 75,000 titles, including great new releases like Harry Potter and the Order of the Phoenix, The Bourne Ultimatum and Pirates of the Caribbean: At World's End. We know that   during this busy time of year the convenience of BLOCKBUSTER Total Access is   especially important to you. Have your movies delivered right to your door. If   you want new movies right away, exchange in-store*. And with free shipping both   ways and no late fees, it's easy to enjoy all the movies you want for as long as   you want. To continue to bring you the unmatched convenience of both   online and in-store DVD rentals, your monthly subscription fee will change from   $24.99 to $34.99. This adjustment† will go into effect on your next billing cycle on or after   December 27, 2007. The benefits of your subscription plan will remain the   same. And now check out blockbuster.com where you can view exclusive footage from The Great Debaters, the much anticipated new movie   starring Denzel Washington that opens in theaters on Christmas Day. This is just   another example of how BLOCKBUSTER® is working to bring you exciting new   entertainment features. There are plenty of long winter nights ahead, so   make sure that your Queue is filled with all the movies you want to   watch next including new movie releases coming in January 2008, such as 3:10 to Yuma, The Game Plan and Saw   IV. Thanks for continuing to be a BLOCKBUSTER Total Access   subscriber. It truly is the best entertainment value out   there. BLOCKBUSTER Add these movies to your Queue or exchange for   them at your participating neighborhood BLOCKBUSTER store.     Planning ahead? Save these coming soon movies to your Queue today.   |  | 
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|  | *Up to plan limits for   online rentals and in-store exchanges †Price adjustment for BLOCKBUSTER Total Access   subscription plans will be reflected on blockbuster.com on   December 27, 2007 If you no longer wish to receive email from   BLOCKBUSTER, click here to unsubscribe. Please DO NOT reply to   this email to unsubscribe. This email was sent to:  (removed) BLOCKBUSTER 1201 Elm Street, ATT: Email Marketing,   Dallas, TX 75270. Harry Potter and the Order of the Phoenix © 2007   Warner Home Video. The Bourne Ultimatum © 2007 Universal   Studios. Pirates of the Caribbean: At World's End © 2007 Disney   Enterprises, Inc. 3:10 to Yuma © 2007 Lions Gate Ent. The Game   Plan © 2007 Disney Enterprises, Inc. Saw IV © 2007 Lions Gate   Ent. IN-STORE: DVDs and games are available for rent/sale at   participating BLOCKBUSTER stores. Membership rules apply for in-store rentals;   see store for complete terms and conditions. Title selection may vary by   location. Date availability subject to change. ONLINE: DVDs available for rent   at BLOCKBUSTER Online. Subscription required for online rentals. See blockbuster.com for   complete BLOCKBUSTER Online terms and conditions. BLOCKBUSTER name,   design and related marks are trademarks of Blockbuster Inc. ©2007 Blockbuster   Inc. All rights reserved. |  | 
 
 
		
 
Originally Published:  Tuesday, December 18, 2007, 4:00 PM PT
Last Updated:  Thursday, June 2, 2011, 10:07 AM PT
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Total Access Price Increase E-Mail, December 2007 (Viewing)